Where Growth Meets Insight
Welcome to the TrustZ blog!
Expert insights on growing your online store
Here, we share the latest tips, trends, and best practices to help you grow your online business. Keep checking back for fresh content designed to make your business smarter and more successful.
New articles

The Difference Between Collections vs. Categories in Shopify
Shopify collections and Shopify categories are often confused with one another — in fact, many merchants seem to believe that these terms can be used interchangeably. But collections and categories actually...

A Breakdown of GemPages Vs. Shogun
Today’s Shopify merchants need more than beautiful product pages. They need landing pages built to convert, pages that load quickly on mobile, and layouts they can customize without relying on...

How To Start A/B Testing on Shopify (The Easy Way)
Conversion rate is everything in ecommerce—it can spell the difference between expensive inaction and healthy revenue. Some of your success relies on how well you acquire customers, refine ad audiences,...